How to join the Commerce of Conversation

How to join the Commerce of Conversation

People buy from those they know like and trust OR ... If people like you they will listen to you, but if they trust you they´ll do business with you – Zig Ziglar How do you get to that point? Well shouting at people is not going to help, but, that’s what so many Page...

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Do you have a Facebook Strategy?

Do you have a Facebook Strategy?

What are you trying to achieve with your Facebook presence? Is it sales, leads, website visits? Do you really know what you want out of Facebook? If you don’t know what your expectation’s are, how do you know if it’s working or not. Over the last few years I have...

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How to use Facebook Newsfeed

How to use Facebook Newsfeed

News feed is the fundamental hear beat of Facebook “News Feed is the constantly updating list of stories in the middle of your home page. News Feed includes status updates, photos, videos, links, app activity and likes from people, Pages and groups that you follow on...

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What is a ‘story’ in the concept of Facebook?

What is a ‘story’ in the concept of Facebook?

Why do you see the word ‘story’ on Facebook? ‘Story’ is the soft and fluffy approach to describing your content that you post on your page.  Each ‘story’ that appears in the news feed will be given a relevance score to each user and dictates how/when/if your content...

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The Currency of LIKE is at rock bottom

The Currency of LIKE is at rock bottom

The value of a Page Like (previously known as Fan) has changed in significance dramatically in the last 4 years, when the dreaded Facebook algorithm was born. The impact of a Page Like on your over-all popularity has lost it’s importance in the big scale of things in...

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Are you inspiring your audience?

Are you inspiring your audience?

Do you have an attention grabbing strategy to turn the average in to #awesome? Keeping-up with online communication is exhausting. You can find yourself going around in circles and, especially if tech is not your talent, it becomes a never-ending swirl of button...

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3 awesome ways to get more VALUABLE page Likes

3 awesome ways to get more VALUABLE page Likes

Building Page Likes with truly valuable fans is fundamental to solid reach figures and engagement which leads to conversion. Everyone wants Page Likes, as we know that starts the creation of our Tribe, but what can you do to make sure they are the right sort of tribe...

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